Psycho Bunny Signs French Tennis Player Arthur Rinderknech to Multi-Year Ambassador Agreement

Arthur Rinderknech • Photo Credit: Psycho Bunny

MONTREAL, May 14, 2025 (V SHADES) — Fashion company Psycho Bunny has announced a multi-year brand ambassador partnership with French tennis player Arthur Rinderknech. As part of the deal, Rinderknech will wear custom Psycho Bunny apparel during ATP Tour matches.

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According to the company, the partnership includes Rinderknech joining fellow athlete Alexei Popyrin on its ambassador roster.

Arthur Rinderknech • Photo Credit: Psycho Bunny

"Arthur brings a modern energy to the court that aligns perfectly with the Psycho Bunny ethos—fearless individuality, refined style, and high performance. His athleticism and presence make him the ideal representative as we continue to carve out a bold lane in tennis," said Anna Martini, CEO of Psycho Bunny.

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Rinderknech commented on the collaboration, stating, "I've always loved expressing myself through what I wear, and Psycho Bunny allows me to bring that creativity to the court and beyond. The apparel feels amazing, looks sharp, and gives me the confidence to play my best. I'm proud to be part of a brand that's redefining tennis style."

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The announcement follows Psycho Bunny’s previous initiatives in the sport, including serving as the official athletic outfitter for the National Bank Open and Tennis Canada.

For more information, visit www.psychobunny.com.

Source: Psycho Bunny

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