Macy’s Marks I.N.C.’s 40th Anniversary With Fall Collection Curated by Designer Christian Siriano

Photo Credit: Macy’s

NEW YORK, September 8, 2025 (V SHADES) — Retail company Macy’s has announced the celebration of the 40th anniversary of its private brand I.N.C. International Concepts with the launch of a fall collection curated by award-winning designer Christian Siriano. Siriano has been named creative director and curator for the milestone collection, which is now available nationwide and online.

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“For 40 years, I.N.C. has been a cornerstone of Macy’s private brand portfolio, delivering the latest fashion designed to inspire and empower women. To celebrate this milestone, we partnered with Christian, a true visionary whose designs celebrate individuality, inclusivity and bold expression. As we honor I.N.C.’s heritage, we are excited for our customers to experience this collection that celebrates fabulous style, trend and embraces the next chapter for the brand,” said Emily Erusha-Hilleque, senior vice president of Private Brand, Design, and Trend at Macy’s.

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"Collaborating with Macy’s to celebrate 40 years of I.N.C. has been such a meaningful project. I.N.C. has played an iconic role in shaping fashion, and this collection is meant to honor that incredible legacy while also reimagining what modern, confident style can look like today. For me, it’s about curating pieces that empower individuality and bring joy to getting dressed,” said Siriano.

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The fall collection includes more than 600 apparel and accessories items, ranging in price from $39.50 to $299.50, in sizes XS to XXL and 0 to 16. It also features exclusive limited-edition pieces, including 40 customized black blazers and a couture dress designed by Siriano that will be unveiled during New York Fashion Week. Both the blazers and the dress will be auctioned in September, with proceeds going to charity.

The campaign will appear across digital platforms, social media, and in select Macy’s stores, with Siriano featured alongside models Candice Huffine, Daiane Sodré, and Martha Hunt. Macy’s Herald Square flagship windows will also showcase the collection.

For more information, visit www.macys.com.

Source: Macy’s

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