Target Hosts Event in New York City Celebrating Launch of Woolrich x Target Collection
Photo Credit: Target
NEW YORK, October 15, 2025 (V SHADES) — Target Corporation held an event in New York City to mark the upcoming launch of the Woolrich x Target collection, a limited-time collaboration featuring more than 100 products across apparel, accessories, home goods, outdoor gear, and food and beverage.
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The event took place on October 14 at Triangle Lofts, located at 419 Lafayette Street, and featured appearances by public figures including Olivia Palermo, Sean Kaufman, Lukas Gage, Nicky Campbell, Carla Rockmore, Greg Grippo, and Samuel Hine.
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Attendees experienced themed styling installations, including a “Wooded Park” setup and a “Subway Station” where Target stylists dressed live models in pieces from the collaboration. The event also included a Peet’s Coffee Bar serving drinks from Peet’s Coffee, a partner in the collection. Entertainment was provided by DJ Them Jeans, co-host of the podcast How Long Gone.
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The Woolrich x Target collaboration blends outdoor-inspired design with modern fashion influences and includes items such as buffalo check jackets, a new home line, and a kayak. Prices in the collection start at $2, with most items under $40.
The collection will be available beginning October 18 in most Target stores and online at www.target.com.
Source: Target Corporation
